Facebook Now Includes Auto-Play Video Ads for Everyone
Found on Lifehacker on Wednesday, 21 May 2014
Back in December, Facebook started testing auto-playing video ads, where video advertisements start playing in your feed without you having to click or tap play. Today, they are introducing those ads to users across Facebook.
At this point, it's unclear if there's a way to opt out of auto-playing video ads, though if you're on a desktop browser, you may be able to get rid of them with something like AdBlock.
That will annoy quite a bit of its users. In the past, obnoxious gif and flash ads annoyed people, and it's pretty realistic to assume that this won't change. Especially those on mobile connections, where traffic is limited, might not be too happy about ads eating up bandwidth and traffic. Fortunately it's possible to tell the browser to activate plugins on demand only and circument all this. Or even better, don't use FB at all.