EBay testing buyer loyalty program in Germany

Found on CNet News on Thursday, 21 May 2015
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Online retailer eBay plans to test a new buyer loyalty program in Germany called eBay+, starting in the second half of this year. In exchange for an annual membership fee, buyers will get new perks, including fast, free shipping and returns.

A fast shipping program from eBay could be tricky, since the company -- unlike Amazon or Walmart -- doesn't have its own warehouses or stores for shipping goods.

EBay realizes that Alibaba is a growing threat for their business. Most sellers there already offer free shipping, even for just $1 products, and you don't need to pay an annual fee for that.