nstagram’s Kevin Systrom wants to clean up the &#%$@! internet.
Found on Wired on Tuesday, 15 August 2017
So when Systrom returned from VidCon to Instagram’s headquarters, in Menlo Park, he told his colleagues that they had a new mission. Instagram was going to become a kind of social media utopia: the nicest darn place online.
Systrom’s grand ambition isn’t just to fix Instagram. His first goal is to clean up the platform he runs. But, at a time when our national conversation gets darker by the day, he also wants to show the rest of the internet that toxicity online isn’t ineluctable.
People will leave when they get annoyed by the level of censorship on a platform and move over to the next one. Social media companies are exchangeable and can vanish faster than they appeared. The "we're all lovely happy little snowflakes, mmkay?" won't work. That said, the page layout at Wired has turned to the worst: you should not have to scroll two entire screens down just to start reading an article.