Microsoft Introduces Cloud Database Backup Service for SQL Server
Found on eWEEK on Monday, 11 June 2018

This approach frees administrators from managing backup agents, servers, storage and other components that are typically required to maintain database backups and recover data when disaster strikes, explained Anurag Mehrotra, a Microsoft Azure Backup program manager, in a blog post.
Looks like you can sell everything if you just slap a "cloud" sticker onto it.