Google Says It Isn't Killing Ad Blockers. Ad Blockers Disagree

Found on Wired on Thursday, 13 June 2019
Browse Software

Over the past 18 months, Google has pushed to improve Chrome extension security—a welcome goal given the sketchy morass of extensions that have been out there for years. But one proposed change related to this effort threatens to hobble ad blocking extensions.

Its new iteration, the company says, will better protects users' data and help ad blockers work more more efficiently. But ad blocker developers argue the new arrangement will hinder their ability to quickly and correctly identify ads, without necessarily providing the benefits touted by Google.

A company who makes billions from online advertising is looking for excuses to mess with adblockers. How shocking and surprising.